The Problem
Hospitality professionals spend their nights serving others, leaving little time to explore the city’s dining scene themselves. Bartenders, servers, and managers deserve a chance to experience the restaurants that keep their industry thriving.

The Insight
People in the service industry value when they're recognized and celebrated—something that rarely comes from everyday patrons.

The Solution
Exclusive to potential and existing Don Julio account holders, we provide the opportunity to thank them for their hospitality through exclusive dinners at some of Los Angeles’ top restaurants. Each evening features expertly paired Don Julio cocktails that highlight the brand’s excellence.

Role
Experiential Art Direction & Event Photography